h.NAOTO USA // web design + fashion photography
h.NAOTO is a Japanese Alternative Fashion brand based in Tokyo. They opened a branch in San Francisco in 2011, holding events and fashion shows at the New People Building in Japantown. The brand specializes in Gothic, Punk, and Lolita Fashion mixing it with Music and Manga influences. h.NAOTO has worked with many musicians in Japan such as Yoshiki from X-Japan, Gackt, Sugizo from Luna Sea, Marbell, Golden Bomber, NoGod, Hangry x Angry, and more. The brand itself has multiple designers that collaborate under the sub-brands: h.NAOTO, gouK, Hangry x Angry, Sixh., Mint Neko, and Gramm. Each brand represents a unique style. h.NAOTO continues to participate in overseas events.
[ Note: J-Pop Summit Photos and Select Gouk Photos by Erskine Noel, Edited by Iris Chen. All other photos by Iris Chen. Special thanks to models Kassy McNamara and Mary Lovette. ]